GLP-1 adoption is rising steadily – and reshaping pack size, portfolio strategy and volume
Rising GLP-1 adoption is quietly reshaping pack size strategy, category risk and marketing priorities for food and beverage brands
Markets
M&A: The beverage deals that shook up the industry in 2025
Keurig Dr Pepper, PepsiCo and other major beverage players have signed big deals that will continue to reshape portfolios in 2026
Functional coffee trends: Nootropics, gut health, collagen and more
Coffee is nature’s original ‘energy drink’: thanks to the caffeine burst that gives energy every morning. But the coffee of tomorrow is going far beyond that...
OnSwitch: Energy drink collab goes beyond caffeine to target systemic optimization
What if an energy drink could do more than just wake you up? Formulator Shawn Wells sat down with NutraIngredients to introduce OnSwitch, a collaborative, new energy drink concept that made its way around the show floor during SupplySide Global this year.
Europe’s new wine support package: 8 key measures
The wine industry faces many serious challenges – falling consumption and the threat from climate change being just two of them – but a new package of measures from the EU will make life a little easier for winemakers
Why Africa is becoming a key frontier for dairy beverages
Health-conscious consumers and shifting diets are fueling Africa’s dairy beverage boom, as local and global players rethink strategies to capture growth
EUDR delay and review agreed by EU
The Council and Parliament have decided to postpone the landmark regulation
Finlandia embraces ‘slow joy’ storytelling to expand reach in global travel retail
The vodka category is one of the largest in travel retail: and Finlandia sees this channel as an exciting way to reach new audiences. But how can the brand stand out?
Soda and UPFs: The debate heats up
Soda has long been under attack for its high sugar content and artificial ingredients. It’s now increasingly under scrutiny as a UPF: but in many ways, the beverage industry already knows what to expect
‘Gen Z’s avocado-on-toast moment’: Making matcha mainstream
Matcha’s vibrant green color means it’s booming on social media. And yet, the tea itself is something of an acquired taste. So how are brands translating likes into sales?
Matcha under threat: A ‘victim of its own success’?
Lower quality matcha has been flooding markets. Could the popular ingredient fall out of favour?
Kaohsiung Food Show 2025
Popping bobas: A cleaner spin on Taiwan’s global sensation
Taiwan’s Tachiz is reimagining the world-famous boba – from fruity to savoury fillings – to deliver indulgent yet healthier options for food and drink makers
Cocoa challenges for beverage makers
Beverage makers reliant on cocoa are in the middle of a perfect storm. Cocoa is more expensive, less reliably available and riskier to source long-term
Danone takes on Chobani with low-sugar coffee creamer
The Too Good & Co. range brings ‘farm-fresh’ ingredients to coffee aficionados at home
Trump removes coffee, beef, cocoa from tariff list
Consumer Brands Association urges further tariff rollbacks on products like palm oil and tin mill steel
Healthy beverages
What’s the buzz around instant coffee?
Gen Z and Millennials are embracing the low-cost counterpart to ground and whole bean
Brewing loyalty: How coffee is powering bakery footfall
Coffee’s not just a pick-me-up anymore. It’s helping bakeries pull ahead in a slowing market
Protein, AI, GLP-1 drugs and more… What are the biggest trends shaping the beverage industry of tomorrow?
In this week’s free webinar, we’ll ask beverage experts what they’re watching and where the biggest opportunities are for beverage innovation
Prospecto’s AI-powered tractors aim to cut costs and boost sustainability in vineyards
Italian start-up Prospecto is embedding machine learning into agricultural machinery to help wine producers monitor grape clusters, foliage, and yields in real time – reducing input costs and enabling smarter, data-driven decisions
The evolution of the energy drink category: Odyssey Functional Energy heralds drive towards added functionality
Clean energy has already swept across the energy drink category. Now, Odyssey Functional Energy heralds the next era of added functionality: becoming a favorite in offices of SpaceX, Uber, Google, Meta, Amazon and more
DrinkAid’s co-founder ventures into performance nutrition with creatine gummies
Ryan Foo, co-founder of Singapore-based hangover prevention firm DrinkAid, is venturing into the sports nutrition space with the upcoming launch of creatine gummies through his new business FOULPLAY.
Instacart’s 2025 health policy agenda signals new opportunities for CPG brands
Grocery delivery service Instacart’s renewed policy agenda isn’t just a roadmap for public health – it’s a signal to CPG brands that the future of grocery is increasingly digital, nutrition-driven and integrated with healthcare
Inside discount retailer Lidl US’ recipe for success: Fresh, value and focus
From SKU rationalization to supplier partnerships and front-line empowerment, CEO Joel Rampoldt is reshaping Lidl US’ playbook for sustainable growth and earning consumer loyalty along the way
5 functional beauty drinks driving innovation
The trend for functional beauty drinks doesn’t seem to be waning anytime soon. Take a look at five of the latest innovations in this space.
Food and drink split on sustainability progress, exclusive survey reveals
Looking back at our Sustainable September initiative, where does the food and drink industry thrive and fall?
How Sprouts scouts out the next big thing in beverage innovation
Sprouts Farmers Market’s approach to NPD keeps it on a constant search for the hottest beverage innovations
How GLP-1 drugs are supercharging the age of precision nutrition
Could the era of precision nutrition turn the pharma-driven metabolism revolution into a food-based one?
Healthy, hot and functional foods driving c-store growth
Prepared-food sales are climbing, and younger shoppers are leading the push for fresher, clean-label offerings
How big is the GLP-1 wave going to get, really?
As usage of weight loss medications surges and new therapies emerge, food businesses face a once-in-a-generation opportunity – or risk being left behind
Sweeteners in focus
Liquid I.V., IQMIX and G Fuel lead zero-sugar drink mix shift
The $38.7 billion category’s momentum reflects consumer appetite for natural sweeteners, energy and focus
Women are shaping the next frontier of protein innovation
Protein’s health halo attracts female consumers to various products from food and drink to supplements. Here’s what’s driving demand
The British beverage brands making it big in the US (and the mistakes they made on the way)
The UK and US markets are often defined by similar macro-trends: making expansion attractive for beverage entrepreneurs. But don’t forget the classic quote: ‘England and America are two countries separated by a common language’…
Oatly goes oat-o-matic with plant-based milk for push-button machines
Forget Barista: enter BaristaMatic, Oatly’s answer to the foodservice industry’s problem with plant-based drinks
European beverage market under ‘structural reset’ as 71% of consumers drink less alcohol
Europeans are consuming less alcohol - and many younger consumers are stopping buying alcohol altogether - according to new data released by Circana this week. But winning in this new market is not simply about being alcohol-free...
Energy drinks explore new playbook of functional ingredients to meet gamers’ demands
Can energy drinks be a game-changer for e-sports enthusiasts?
New growth hubs and categories shake up Africa’s non-alcoholic beverages sector
New growth hubs and newly blossoming categories are stirring up the non alcoholic beverage industry in Africa, with innovation and localisation propelling the sector amid shifting consumption patterns and demands that are being shaped up by convenience,...
Hennessy x Jackson Wang collab showcases cognac’s versatility in Asia
Hennessy is mixing V.S.O.P. and X.O. with oolong tea and sparkling water for a Mid-Autumn Festival launch with superstar Jackson Wang
Powdered beverage brand TRUWILD’s growing pains and path forward
Rapid growth and supply chain hurdles prompt the outdoor-focused brand to consider new strategies and possibly investors
‘No Coffee Tax Act’ offers potential reprieve for US roasters
Coffee stakeholders say the No Coffee Tax Act could ease rising costs, stabilize supply chains and protect consumers from price spikes
Plant power: How plant-based trends are shaping the future of the functional beverages industry
Today’s health-conscious consumer doesn’t just drink to quench thirst: they expect other benefits. And plant-based ingredients are perfectly placed to offer a powerful boost
The ‘proteinification’ of everything
Once just a bottle shaker staple, protein is taking on new forms and finding its way into everything from soda to chips to macaroni and cheese.
Startup Spotlight
Fresh Fizz brings clean label soda back to basics
By sticking to herbs, spices, juices and natural sweeteners like honey, maple and date syrup, Fresh Fizz’s ingredient list is informing every aspect of its business strategy
Politics, lawsuits pose a new dynamic – ‘Greenhushing’
Fair Trade leaders discuss challenges and wins in ethical, organic, sustainable sourcing
Bean-free coffee: Prefer partners Ajinomoto, Coffee Ferm for APAC growth
Singapore’s Prefer looks to scale its sustainable bean-free coffee across APAC with partners Ajinomoto and Coffee Ferm
Barley, honey and probiotics: Bottled water companies carve out their niche
With nearly 3,000 bottled water companies in the US alone, these three upstarts are differentiating themselves in the market
Healthy snacking trends
Better-for-you, built in: How Whole Foods stays ahead of healthy eating trends
The retailer’s chief merchandising and marketing officer Sonya Gafsi Oblisk explains how evolving quality standards, trendspotting and value-conscious innovation are shaping healthier snacking and shopping
Healthy snacking trends
Släcka aims to redefine healthy snacking with ‘snack in a can’
Within the saturated functional beverage market, Släcka is betting on cravings instead of energy to stand out
How US tariffs are affecting coffee
Trade barriers are hitting the drink in multiple ways
Sparkling brain drinks: Ārepa targets fatigue and mental performance
New Zealand-based Ārepa has launched sparkling beverages designed to tackle fatigue and support mental performance
Rainforest Alliance expands into Regenerative certification for coffee
The organization’s new certification for coffee challenges brands to invest in long-term resilience, farmer incentives and climate-ready supply chains