The Coca-Cola Company says it wants to set the record straight on its role in funding scientific research, after coming under fire for funding a program which says there is ‘no compelling evidence’ that sugary drinks and diets are responsible for obesity.
Sports scientists at Northumbria University are a step closer to a breakthrough in their bid to discover if antioxidants found in Montmorency tart cherry juice can aid post-exercise recovery and ease inflammatory conditions such as arthritis.
Nutrition studies of beverages funded solely by industry are four
to eight times more likely to report favourable conclusions for the
sponsors than studies with no industry funding, say researchers
from the US.
One cannot envy the chief executive faced with a scientific study
that casts doubt over the efficacy or safety of his core product.
But avoiding a sales slump, media vilification and even charges of
fraud means squaring up to such...