The sparkling wine category in China is relatively small: but this could change with the rise of more affordable varieties, according to Wine Intelligence.
Consumer interest in health and wellness is opening a door for lower alcohol beverages. But does this actually translate into sales in the wine category?
A new collaboration agreement between two wine knowledge powerhouses could yield joint research as well as scientific and market analysis and testing services for commercial wine producers.
MARCH TOWARDS DEEP DISCOUNT RETAILERS 'BREATHTAKING', SAYS RESEARCH FIRM
Wine Intelligence warns that a bifurcating UK wine market means that more consumers are trading up, while more are also trading down, and predicts this will leave scant space for the mediocre in-between.
Wine Intelligence reports that 21% of regular wine drinkers in Japan enjoy trying new and different styles of wine on a regular basis compared to 15% two years ago, while the nation's wine fan's also enjoy the drink more often.
Wine Intelligence analysts provide the lowdown on the five key developments the research group expects to see within the world’s fastest growing wine market China in 2013.
A new study assessing Chinese attitudes to wine labeling has debunked the traditional view that consumers are only really attracted to wines promoting traditional and French labeling cues.