Almost half (47%) of alcoholic drinks in the UK feature calorie information on labels, says the Portman Group, as it calls for such labelling to remain voluntary.
In the first decision of its kind, The Portman Group has upheld a complaint against CBD gin ‘Colorado High’ in the UK for both creating a link with an illicit drug and implying therapeutic qualities. But the craft distiller behind the gin argues adults...
An increasing number of brands are drawing on nostalgia as a marketing tool: but alcohol brands that try to appeal to an adult’s inner child must take care that they do not also inadvertently appeal to children today, warns the Portman Group.
The Independent Complaints Panel has upheld two complaints against CollaGin – a UK gin distilled with pure collagen – for packaging that ‘suggested the product had therapeutic qualities or could help with the consumer’s appearance in some way’.
The UK’s Portman Group has declined to comment after Diageo criticized a decision by the alcohol-funded body’s Independent Complaints Panel stating that a display used to drive impulse C-store sales of Smirnoff, Gordon’s and Bell’s spirits encouraged...
Some brands, Scottish brewer BrewDog first among them, will leave no stone unturned in the quest for millennial notoriety, in their quest to convince their moms and consumers they 'don’t give a s**t'.
While it welcomes a new UK parliament alcohol strategy, influential industry body the Portman Group said it was 'deeply disappointing' that the committee that wrote it did not appreciate the significance of an 'innovative unit reduction...
Alcohol Concern has warned about the ‘absurd’ effects of marketing canned Scotch whisky in the UK, following a controversial launch of such a product in the US.
The Portman Group, an industry-led responsibility body says the number of complaints made under its code of practice for alcohol packaging has reached a decade-long high amidst growing concerns over drink branding.
Scotland-based beer maker Brewdog has dropped its legal action against struggle against industry regulator the Portman Group relating to its Speedball beer.
A battle of biblical proportions is being pitched in the UK between a leading independent brewer and a national social responsibility group that could impact industry policy on self regulation of drinks promotions.
Scotland continues to drive ahead with proposed crackdowns on alcohol promotion and sales through new guidelines on how the industry must sponsor sports teams and other cultural events in the country.
The ongoing debate on the effectiveness of self regulating responsible advertising for European sprits manufacturers rages on with a new report suggesting the industry in generally is living up to its commitments.
Some smaller brewers appear unconcerned by a new UK drive to encourage consumer to complain about alcohol advertising that they deem to encourage irresponsible drinking, citing wider concerns over corporate responsibility.
In the final part of an ongoing series, BeverageDaily.com looks at the issue of pricing on alcoholic beverages amidst industry claims that more expensive products will not deter misuse.
This week, PepsiCo is reportedly India bound to boost its beverage sales, Refresco looks to expand into European juice making and a beer with a Viking heritage comes into trouble over its branding.
The self-regulation of alcohol sales and promotion has come under new criticism by a leading alcohol charity within the UK, which claims that current licensing laws at pubs and bars are failing to prevent alcohol abuse in the country.
The manufacturers of 32 alcoholic drinks brands have been given
four months to modify their packaging to encourage responsible
drinking or face a possible UK-wide sales ban, according to drinks
watchdog the Portman Group.
The party could be over for manufacturers of alcoholic shots and
shooters in the UK, as an industry body this week called time on
any industry practices that promote rapid drinking.
The use of alcohol branding on children's replica shirts is to be
red-carded, as the industry faces further restrictions on how it
promotes its products.
