Pepsico

PepsiCo hopes for design infusion with new CDO appointment

PepsiCo hopes for design infusion with new CDO appointment

By Ben Bouckley

PepsiCo has appointed Mauro Porcini in a newly created role of chief design officer, with responsibility for 'infusing design thinking into PepsiCo's organisation and culture' by globally managing the firm's brand design.

Err...canned mouse anyone?

Canned mouse would have turned to jelly: PepsiCo

By Ben Bouckley

PepsiCo is fighting claims by a consumer that he found a dead mouse in a Mountain Dew can, with a scientist testifying that there is no way the creature could have passed the bottling process intact.

PepsiCo pays a high price for a gamble in Russian dairy

PepsiCo pays a high price for a gamble in Russian dairy

By Guy Montague-Jones

When PepsiCo put up $5.4bn last week to acquire Wimm-Bill-Dann, it was seduced by the promise of high revenue growth but like any high-yield investment the Russian deal does not come without risks.

Economic depression a stimulus for fresh business

Economic depression a stimulus for fresh business

The economic recession is biting across the globe, and bleeding casualties litter all industries, but now is not the time to cower. Those willing to spend may provoke a stimulation of their business that could set them up for years, if not decades, to...

Spotlight

Follow us

Products

View more

Webinars

Featured Suppliers

All