Meal Replacement

Starco Brands acquires Soylent as the plant-based brand tees up marketing, innovation acceleration

22-Feb-2023 By Ryan Daily

Starco Brand’s acquisition of the meal replacement company Soylent announced late Tuesday creates a “1+1=3” situation that can accelerate marketing and innovation to take the cult-favorite plant-base brand to the next growth stage, Soylent CEO Demir Vangelov...

Soylent rolls out to 4,378 Walmart stores, targets 20,000 retail locations nationwide

08-Apr-2019 By Mary Ellen Shoup

Soylent has sealed nationwide distribution in 4,378 Walmart stores for five of its ready-to-drink (RTD) meal replacement drinks, furthering the company's goal to bring complete and affordable nutrition to all, said Soylent CEO Bryan Crowley.

Soylent launches snack alternative drink; and innovation lab for ‘like-minded’ food tech startups

03-Jan-2019 By Beth Newhart

Soylent enters 2019 with a new product launch, Bridge; and an innovation lab for start-ups.

NEWS IN BRIEF

Huel ups convenience factor with RTD beverage launch

28-Nov-2018 By Mary Ellen Shoup

HUEL is now competing in the ready-to-drink (RTD) beverage category with the launch of an on-the-go bottle format of its ‘nutritionally complete’ meal replacement protein blend.

Saturo meal replacement drinks launch in the US: 'In less than a year, half of revenue will come from the US'

04-Oct-2018 By Mary Ellen Shoup

Saturo, a ready-to-drink (RTD) non-GMO meal replacement beverage, that has taken Europe by storm, has launched online in the US market.

Soylent ‘cult following’ in the US leads to UK launch

17-Sep-2018 By Beth Newhart

Popular meal replacement drink Soylent launches in the UK this week, hoping to capitalize on its US success with its first global expansion. With research showing that skipping meals is becoming more commonplace in the UK, Soylent believes it can fill...