A review concludes that the quality of evidence to support the effectiveness of clove extract, red ginseng and Korean pear juice as hangover cures is low with more rigorous scientific exploration required.
Asmara, a Singapore brand owned by F&B consultancy company NU3x, will be launching six functional powders in the first quarter of 2020, following success from its range of health beverages.
Interest in adaptogens like Ashwagandha, Rhodiola, Maca, and Holy Basil is on the rise among food and beverage formulators, but what do they do, which brands are blazing an early trail, and who is buying the products?
‘The worst thing you can do is lose your focus when your brand is taking off like a rocket ship’
Adaptogens are still a novel concept for most US consumers, but the success of REBBL – an organic coconut milk-based beverage brand packed with ashwaganda, turmeric, and other staples of Ayurvedic medicine – suggests the ‘super herb’ concept has legs,...