Functional Foods

Special edition: functional foods

Functional Foods: The end of the processed foods era?

By Peter Wennstrom

To understand Functional Foods you must see it as a strategy to add value to processed foods, says the president and founder of the HealthyMarketingTeam, Peter Wennstrom, in this guest article.

Frutarom: “Now we want really to go deeper into functional foods.

Frutarom: ‘We want to expand our functional foods business’

By Shane STARLING

Swiss-Israeli flavours and ingredients house Frutarom wants a greater slice of the global functional foods and drinks market with new investment and initiatives to tap markets like the Americas and Asia and the “sensitive” European market.

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