David Jago

Dispatches from FIE 2015

Eat with your eyes: Making sense of multi-sensory food

By Niamh Michail

Food should taste and smell good but what else should and can it do when ‘visually stimulated’ consumers like millennials engage in eating occasions? Touch, sight and sound are increasingly in the mix and driving multi-sensory NPD as FoodNavigator discovered...

Sweeteners on the up but global preferences vary, Mintel

Dispatches from Vitafoods

Sweeteners on the up but global preferences vary, Mintel

Use of high intensity sweeteners is growing around the globe, but different sweeteners are more popular in different markets. Mintel’s David Jago explains the subtleties of all things sweet.

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