Collagen

Getty Images - Business opportunities / Klaus Vedfelt

Unlocking the potential of the active nutrition evolution

By Olivia Haslam

The shift from sports nutrition to active nutrition creates unique challenges and opportunities for brands, as they navigate the evolving consumer demands which have increased both risk and reward factors.

All the ingredients used in Coffee Booster are vitamin or herb based, without any flavor for easy incorporation.

Coffee gets a boost at-home and on-the-go

By Beth Newhart

Premium ‘boosters’ and functional add-ons have found a place in smoothie chains, and now they’re headed for coffee. Canada-based Coffee Booster wants flavorless function to be a new step in morning coffee routines.

The consumer expects taste, performance, functionality and environmental sustainability out of their beverages, sparking innovation like collagen coffee to keep up with demand.

Bulletproof Coffee expands collagen protein in its lineup

By Beth Newhart

Bulletproof Coffee is expanding its RTD line with more flavors infused with collagen protein. The brand looks to attract the mainstream health and wellness market with its pioneering use of collagen and Brain Octane oil in coffee.

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