Coconut Water

Coca-Cola Life has been launched in Latin America, and will soon hit shelves in the UK and Sweden - but will it reverse the fortunes of the US carbonates market?

Register for the Foodnavigator-USA beverages entrepreneurs forum on July 23

Can natural sweeteners pull diet soda out of its funk?

By Elaine Watson

Is diet soda in the doldrums because shoppers are suspicious of aspartame, or because they are just bored of Diet Coke and Diet Pepsi? And will naturally-sweetened products such as Coca-Cola Life restore the category’s flagging fortunes?

“Our goal is really to establish coconut water as an additional juice to blend with other juices. It’s not so much about the coconut water concentrate, but making coconut water a component of fruit juice blends, just like pineapple,” said iTi Tropicals president Gert van Manen. (Pictured: van Manen at a sustainability summit in Thailand, courtesy of iTi Tropicals)

Interview with iTi Tropicals' Gert van Manen

iTi: Coconut water concentrate could be the next pineapple juice concentrate

By Maggie Hennessy

Gearing up for this week’s launch of coconut water concentrate acidified with acerola, ingredient supplier iTi Tropicals’ president Gert van Manen caught up with FoodNavigator-USA to talk about the market potential for coconut water, the ongoing attack...

Interview with Hunniwater founder Karin Butler

Hunniwater: The gateway to detox?

By Maggie Hennessy

In a market with a long professed love of natural, sustainable and healthful food and beverage and an equally strong penchant for small business, a manufacturer of raw honey-infused waters found an incubator for the brand it hopes to take nationwide. 

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