Coca-Cola says its recent re-brand for Diet Coke has helped return the brand to volume growth in North America: while it is upbeat about trademark Coca-Cola as a whole with growth for classic Coca-Cola and the new Coca-Cola Zero Sugar.
A senior doctor in Scotland has called on Coca-Cola’s Christmas truck tour – which kicked off this weekend in the UK – to limit its selection to water and sugar free drinks. However, Coca-Cola GB says that 70% of drinks sampled are, in fact, sugar free,...
Coca-Cola European Partners says that 60% of its portfolio in Great Britain will fall below the threshold of the UK’s sugar tax, which is due to be introduced in April.
Coca-Cola is calling on the public via the crowdsourcing platform HeroX to develop a natural, low-to-no-calorie sweetener, but the compound must not contain, or be derived from, stevia or monk fruit.
Coca-Cola accelerates global expansion of low & no sugar sparkling soft drinks
Coca-Cola is launching Coca-Cola Zero Sugar in the US: giving Coca-Cola Zero a 'new name, new look and improved real Coca-Cola taste’. The launch comes as the company accelerates global expansion of low and no sugar sparkling soft drinks.
Coca-Cola is evolving its 'Share a Coke' campaign this summer: in the UK and Europe bottles will feature the names of some of the world’s top holiday destinations, while in the US, packs will feature last names as well as first names and will...
Coca-Cola European Partners (CCEP) has today launched a new advertising campaign for Coca-Cola Zero Sugar, emphasizing the similarities in taste with the flagship Coca-Cola Classic brand.
