The American Beverage Association (ABA) has appointed Katherine Lugar as CEO and president, effective later this year. She will replace Susan K. Neely, who served in the role for 13 years.
Not so long ago, pundits were predicting that the high-purity stevia extracts market would be worth a billion dollars as manufacturers ditched artificial sweeteners and embraced ‘all-natural’ alternatives.
Diet soda is in a funk, while 'real sugar' is back in vogue. Energy is hot, but caffeine is still controversial. Maple water is bang-on-trend, but will it really become the next coconut water?
Derek Herrera signed on as CEO of US energy drink company RuckPack this month. He is a veteran Marine Special Operations Officer and paraplegic, who was injured taking an enemy bullet in the spine in 2012 while leading his team during combat operations...
Will Keurig Cold really turn the soft drinks market on its head? Can natural sweeteners pull diet soda out of its funk? And what’s the next coconut water?