Carlsberg has been working on hard seltzers and is looking into a pilot launch this year: hoping to become an early pioneer for the category in Europe.
Carlsberg's alcohol-free brews increased 7% in volume in 2019. Craft brands also delivered well with a 16% jump, against a backdrop of core beer falling 1%.
Carlsberg, Coca-Cola and Absolut create paper bottle research community
Carlsberg saw alcohol-free brew volumes grow 33% across Western Europe in FY2018: “We see a significant increase in alcohol-free and are putting a lot of money behind that going forward,” says the company.
Carlsberg introduced its ‘Snap Pack’ this year: which replaces plastic wrapping on six packs by instead gluing the cans together. But while the idea might sound relatively simple, the technology had to address the challenge of being sufficiently strong...
Carlsberg Sverige’s brewery in Falkenberg, Sweden, is now 100% powered by biogas and green electricity, eliminating the brewery’s carbon emissions from thermal energy and electricity.
Carlsberg has announced plans to invest up to 1bn roubles ($32m) in Russian environmental projects relating to water, agriculture and climate change at Baltika Breweries, and told BeverageDaily.com it aimed to improve its environmental baseline.
Moscow stock exchange the MICEX has approved the delisting of Baltika Breweries from October 5, as Danish brewer Carlsberg continues it bid to acquire the company's outstanding share capital.
As the deadline ticks down for brewer Carlsberg to acquire joint
venture partner Scottish & Newcastle, both companies are going
for the jugular in a battle that may significantly shake up the
status quo of European brewers.
UK trade authorities have given a consortium formed between
Carlsberg and Heineken a four-week window in which to outline a
"firm" intention to acquire brewer Scottish and Newcastle
(S&N) or cease any further action...
Carlsberg and Heineken will stand by a rejected joint-offer made
last month for British-based rival Scottish and Newcastle
(S&N), despite recent research suggesting that an improved bid
would likely be accepted by shareholders.
