The Spärkel appliance joins the at-home soda market this week: offering a beverage system for custom carbonation that eliminates the need for CO2 tanks.
Sparkling water brand SodaStream has introduced Fruit Drops - a range of bottled flavor essences - in US brick & mortar retailers, as the company aims to make sparkling water part of consumers' daily routines.
The Asia Pacific market currently accounts for 15.25% global sparkling water market, and Technavio projects it will grow at a CAGR of 3.67% through 2020, the fastest rate compared to any other geographical region.
Keurig Green Mountain has discontinued Keurig Kold, an in-home soft drinks machine because it “failed to deliver on consumer expectations,” the company said.
Guest article: Water brands can drive healthy change in consumer behavior
As a market that’s growing year on year, brands have an opportunity to make the pure stuff one of the most innovative products around, says Nina Aggarwal, MD and co-founder of brand consultancy Fusion Learning.
Consumers are demanding more natural flavors in soft drinks, driven not only by taste but also by functional properties of ingredients, according to Canadean.
The CEO of America’s fastest-growing soda brand DRY Soda says the brand’s relatively low sugar content and a focus on food matching and ‘culinary flavors’ are helping it crack exclusive US restaurant accounts.
Canadean predicts that US carbonated water sales will grow 12% in 2014 as health-conscious consumers embrace the category's health halo in preference to carbonated soft drinks.
BeverageDaily.com Personality of the Year 2013, VIRUN CEO Philip Bromley, reveals his lust for life and how soft drinks can combine ‘want with need’ to kick start the category, in the first part of an exclusive interview.
British demand for soft drink products has coped with both the unpredictability of the current economic climate and the seemingly more familiar wet weather, to post slight sales value growth in 2008, according to official industry figures.
Coca-Cola has played down concerns over pesticide levels within some of its fruit-based drinks following the aftermath of a recent study, claiming there is no need to change its products, according to press reports.
Soft drinks giant Britvic yesterday announced flat profits and
mixed sales results for 2006,citing a move to meet consumer demands
for healthier products as a revenue winner.
Fizzy soft drinks and low alcohol beer do not increase risk of
esophageal cancer in consumers, says a new study from Sweden,
backing up earlier research in the US.
Britvic, the UK's number two soft drink producer, is to launch a
new brand, Freekee Soda, next month which it claims offers a
'unique' drinking experience for British consumers - a combination
of milk and fruit juice,...
