Plant-based company Zurvita is blending the energy-boosting properties of coffee with functional brain health benefits in its latest instant coffee Zurge, as the brand looks to expand its presence in both these categories, Ideneth Vega, SVP of strategy,...
A single dose of an extracts from coffee berry – the outer layer of the coffee fruit and a rich source of polyphenols – may boost alertness in healthy men and women, with effects still observable six hours after consumption, says a new study.
Brain health and memory emerged as a winner from the EU Article 13.1 health claims list as the link between nutrition and cognitive performance strengthens in the scientific literature.
The thinking behind ingredient selection and dosage in some cognitive health beverages is often “pretty confused”, according to the neuropsychologist behind brain-friendly functional beverage Nawgan.
