Alcohol

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opinion

Attacks on Aussie alcohol ads fail to balance the evidence

By Richard Whitehead

A year after it was amended to include restrictions on the placement of alcohol advertising in Australia, the Alcohol Beverages Advertising Code (ABAC) has been attracting growing criticism from researchers who say the changes are unlikely to reduce young...

Think premium when it comes to alcohol alternatives, says Jen Draper of Global Brands. Pic:getty/artitwongpradu

Guest article

Making it with mindful drinkers

By Jen Draper, Head of Marketing, Global Brands

The drinks industry must evolve to meet the rising trend of mindful drinking, says Jen Draper, head of marketing at independent drinks company Global Brands, in this guest article.

More than 100 Canadian stores have opened their doors to the public this month, battled long lines and struggled to keep enough marijuana in stock to meet demand. Pic: ©GettyImages/FatCamera

Alcohol sales still growing in the face of cannabis legalization

By Beth Newhart

The nationwide legalization of recreational cannabis in Canada went into effect last week, with many concerned about what the new market could do to beer, wine and liquor sales. But TABS Analytics’ 2018 BevAlc study found no reason start worrying--yet....

Raising prices is one of the most effective methods of deterring people from drinking excess alcohol.

World Health Organization launches ‘Safer’ alcohol initiative

By Beth Newhart

The World Health Organization (WHO) is tackling alcohol-related deaths and illnesses through its new program Safer. It outlines five ‘high-impact strategies’ for governments around the world to follow that can reduce the harmful effects of alcohol use.

Malaysia: High tax rates and easy access to bootlegged liquor. Pic:getty/omersukrugosku

When cheap booze turns into a public health crisis

By Richard Whitehead

Upwards of 40 people died last month in Malaysia from methanol poisoning. Why has this happened - and what can be done? It's time for some answers, says food and beverage journalist Richard Whitehead in this guest article.

AI beer, robotic cocktail makers, and connected cocktail libraries - what next for digital?

Guest article

Digital remains untapped by drinks firms

By Jon Reay, founder, Rewrite Digital

By 2022, global market intelligence firm IDC forecasts that 80% of enterprise revenue growth will depend directly on digital offerings and operations. And yet alcohol is trailing most other sectors when it comes to digital, write Jon Reay of Rewrite Digital.

What beer goes with best with your barbie? The answer may be changing from lager to something else... pic:getty/kolbz

Big brewers find ways to profit from the growing culture of drinking less, drinking better

Though smaller than ever, Australia’s beer market has ‘never been more profitable’

By Richard Whitehead

The iconic image of the larrikin lager drinker cracking open an endless succession of cold ones couldn’t be more wrong, going by long-standing trends in the Australian beer industry, which is seeing consumption slump to a four-decade low.

Alcohol accounts for 4.7% of brick-and-mortar grocery sales in the US - and just 0.7% online. Diageo's Distill Ventures explains why.

Digital natives? ‘Drink brands are behind the times’

By Rachel Arthur

Mainstream culture has seen huge changes with the rise of social media, the internet, ecommerce and smartphones. Innovation and disruption has turned many industries upside down when it comes to retail and marketing, but to date the drinks industry has...

Does this image feature nostalgic cues - or bright colours that appeal to children?

Nostalgia may seem nice – but alcohol brands should use with care

By Rachel Arthur

An increasing number of brands are drawing on nostalgia as a marketing tool: but alcohol brands that try to appeal to an adult’s inner child must take care that they do not also inadvertently appeal to children today, warns the Portman Group.

The UK uses units to indicate the amount of alcohol per serve, but this is useless unless put in the context of government drinking guidelines, says the RSPH. Pic:iStock

Call for cigarette-style health warnings on alcohol

By Rachel Arthur

The Royal Society for Public Health (RSPH) is calling for the introduction of new labeling regulations – such as cigarette-style health warnings, drink drive warnings, and calorie content – on alcoholic drinks in the UK.

Sir Richard Thompson slams ‘spineless’ UK alcohol policy

THE BUZZ ON: UK ALCOHOL MINIMUM UNIT PRICING

Sir Richard Thompson slams ‘spineless’ UK alcohol policy

By Ben BOUCKLEY

The UK government addressed its Alcohol Strategy consultation yesterday by ditching controversial plans to introduce minimum unit pricing (MUP) for alcohol, to applause from industry and outrage from health groups…

Labels should comprise both text and symbol, says the new paper

Alcohol may get health labels in Australia

By Ankush Chibber

Consumer groups have urged the Australian government to make alcohol health warning labels on liquor beverages mandatory to help reduce the harm caused by alcohol.

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