Premium Indulgence

China wakes up, smells Nestlé’s ‘unique’ coffee flavor

NESTLE POISED FOR CONTINUED CHINESE COFFEE DOMINANCE: ANALYST

China wakes up, smells Nestlé’s ‘unique’ coffee flavor

By Ben BOUCKLEY

Nestlé’s ‘smart investment’ in Chinese whole bean coffee is likely to consolidate its market-leading position within the category there, as it stands poised to release a local product, according to a top beverage analyst.

Will iced teas sparkle in 2013? (Picture Copyright: Aria Belli/Flickr)

Hot New Beverage Concepts for 2013: Episode One

By Ben Bouckley

The CEO of beverage development and innovation company MyDrink Beverages tells BeverageDaily.com why his firm's new non-alcoholic beverage concepts for 2013 could take the market by storm...

Picture Copyright: Mark Elkins/Flickr

Coca-Cola Amatil tries premium beer goggles for size...

By Ben Bouckley

Coca-Cola Amatil (CCA) is one step closer to re-entering the Australian premium beer market, after announcing plans to lend JV the Australian Beer Company AUS $46m, as it leverages its sales and distribution muscle.

Nestlé likens new Nespresso premium coffee variety to 'fine wine'

Nestlé likens new Nespresso premium coffee variety to 'fine wine'

By Ben Bouckley

Nestlé has developed a production technique for a new variety of its Nespresso brand that it says is similar to that used to create wine, in a step that reflects CEO Paul Bulcke’s recent emphasis on a move towards more ‘personalised’ premium products.

New partnership targets premium tea market

New partnership targets premium tea market

By Emma Edwards

Germany’s Döhler and Plantextrakt have formed a strategic partnership and unveiled a new tea concept, which they claim will open up the global premium quality tea drinks market.

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