Data on the market penetration of stevia in beverages outside Europe suggests that anticipated EU approval may be only the first step for the natural sweetener on a long road to commercial significance.
Coca Cola has upped its stake in healthy smoothie maker, Innocent, to 58 per cent in a non-disclosed move one analyst said followed the gradual erosion of Innocent’s once vibrant and booming business plan.
Virginia Dare has released a range of natural flavors for coconut water, which has been steadily gaining interest over the past couple of years, saying that they could boost its popularity still further.
Rudolf Wild GmbH has sold some shares to asset manager Kohlberg Kravis Roberts & Co (KKR) in preparation for an eventual public listing, and plans to form a global flavour business with its US affiliate this year.
Beverage sales have flattened out over the past year but healthy growth remains in the market for natural ingredients. Wild identifies the ingredients in the natural sphere it believes have the most potential to resist any recessionary fallout.