Health and Wellness

Not even the economic slump could dent the digestive health category

“Feeling the benefit” guides 2011 trends

By Shane Starling

Products that deliver physiological benefits quickly such as those benefitting gut health or boosting energy – will be the most important trend for 2011, according to a new report.

Wild discusses positioning of adult soft drinks

Wild discusses positioning of adult soft drinks

By Guy Montague-Jones

At Brau Beviale in Nuremberg, Germany, we caught up with Fabiana Matucci, senior VP for strategic business units at Wild, to discuss the opportunities adult soft drinks present to different beverage companies.

Gefilus going global?

Valio set to take probiotic juice global

By Shane Starling

Finnish dairy and ingredients supplier Valio is planning to expand the reach of its probiotic juice Gefilus as interest in the sector intensifies.

Sugary sports drinks often mistaken as healthy: Study

Sugary sports drinks often mistaken as healthy: Study

By Caroline Scott-Thomas

Many children and parents mistakenly associate sugary sports drinks with a healthy lifestyle, claim researchers at the University of Texas Health Science Center in Houston (UTHealth).

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