Sales of non-alcoholic beverages last year rose across categories, including segments that were stubbornly flat pre-pandemic, as consumers looked for ways to recreate at home beverage rituals they once enjoyed while dining out or on-the-go, according...
Bottled water evian’s brand story goes back some 200 years: and over that time it’s been very much focused on its core natural mineral water. But this month it is expanding into new categories of sparkling flavored, functional and canned products with...
For those who know Cachaça, it is usually associated with a Caipirinha cocktail. But the drink has far more to offer: and promoting the diversity and versality of the Brazilian spirit to bartenders, distributors and consumers can help it achieve its potential...
2021 is likely to be a transition year for the US beverage alcohol category, predicts online retailer Drizly. Pandemic trends will persist amidst a slow return to pre-COVID life, while up-and-coming categories such as RTDs and mezcal will continue to...
Entering into 2021 with a spirit - and brand ethos - of optimism, two British entrepreneurs have launched a non-alcoholic botanical spirit which embodies the vibe of their adopted home of Los Angeles.
Coca-Cola European Partners is investing in Lavit – a US company behind a compact countertop beverage system – as it seeks to reduce packaging waste and carbon footprints.
A whiskey flavor chemistry program is under way at the University of Tennessee Institute of Agriculture: with scientists using flavor chemistry to advise distillers how to achieve their desired flavor goals consistently.
What will be the top tastes of 2021? Classics like citrus will evolve with more exotic variants; botanicals and florals will offer a premium flourish; and our taste for adventure will bring flavors from the Mediterranean and Asia to the forefront. We...
Kombucha offers drinkers more complexity than your average alcohol-free alternative, writes Emma Thackray, co-founder of Booch & Brew, in this guest article.
While the US is the most developed market for kombucha, the category is growing in Europe with the drink’s natural and functional positioning ready to tap into health and wellness trends. But the evolution of the French, German and UK markets shows the...
Non-alcoholic beer Partake and non-alcoholic spirit Lyre’s have successfully closed funding rounds over the last few weeks: powering their expansion on a global scale. But what is it about their brands that have made investors sit up and take note?
Non-alcoholic spirits: a fledgling category - but one with plenty of potential. Pernod Ricard, which is behind brands such as Ceder’s and Celtic Soul, eyes up four trends it expects to see in non-alcoholic spirits in the future.
PepsiCo is launching Driftwell: a functional beverage containing L-theanine to promote relaxation. Representing PepsiCo’s fastest beverage brand ever to market, it was created through an internal idea pitch competition for employees.
Releasing its FY20 results today, Pernod Ricard says it has proved its resilience during the coronavirus pandemic but expects continued uncertainty and volatility in the market moving forward.
New RTD vodka soda brand Two Days is debuting its 3% ABV drinks: which are designed to be lower in alcohol than other hard seltzers. The brand is the brainchild of entrepreneurs Elise Marks and Brendan Bennett – who came up with the idea during lockdown...
Carlsberg is exploring the global potential of the hard seltzer category with the launch of products in Norway and Singapore. ‘It’s still early days, but we are positive of the opportunity’, says the brewer.
Better Booch has grown from a Southern California kombucha brand with a cult following to distribution at over 2,000 retail locations including new partnerships with Whole Foods Southern Pacific, Southwest and Northern California regions.
Sapsucker, an organic carbonated maple water brand based in Canada, is planning a 2021 launch into the US market where COO Ryan Klein believes there is a significant opportunity to build the tree water category.
The Coca-Cola Company will launch a hard seltzer under its Topo Chico brand later this year; while Coca-Cola With Coffee will make its debut in the US in 2021.
With a beer-like look and texture, a new nitrogen-infused cold-brew tea brand believes it can tap into the growing group of consumers looking for alternatives to alcoholic beers.
Confectionery giant Perfetti Van Melle has collaborated with Toyo Beverage to introduce its first range of drinks in Japan under the Chupa Chups brand.
Cold brew is making its move into the mainstream; hard coffee hopes to have the same success as hard seltzer; and carbonated coffee wants to fizz up the category. We take a look at innovations that are shaking up RTD coffee.
After years of debate - and a wave of lawsuits - over what kombucha is and how it is made, trade association Kombucha Brewers International (KBI) has released a code of practice outlining quality standards it claims will help “protect the integrity of...
Emerging Minneapolis-based brand Jajja Wellness is exposing consumers to under-the-radar, yet nutritionally-powerful ingredients, from baobab to spirulina, with its expanding line of ready-to-drink tonics available online and in local retailers.
The new Corona Hard Seltzer has already become the #4 hard seltzer brand in the US. And Constellation Brands sees the overall hard seltzer category continue to blossom: ‘If anything, previous estimates are starting to look conservative'.
From hibiscus infused CBD waters to botanical alcohol alternatives, we take a look at some of the new products hitting the shelves around the globe this month.
Coronavirus has turned business models and consumer trends on their heads. However, the importance of innovation is not going to change: “Innovation will continue to be a source of future growth,” says Coca-Cola. But the direction of innovation - and...
COVID-19 has accelerated a number of 'mega' consumer trends and halted others, according to the strategic market insight provider Euromonitor International, providing insight into how consumers' shopping habits are being shaped in the short...
With the invention of peanut coffee, fifth generation peanut farmer James Harrell found a way to combine in one product the rich history and future of his hometown of Suffolk, Va., which as the headquarters for Planters Peanuts was once known as the ‘peanut...
Coca-Cola HBC is today launching a new range of Costa Coffee products for consumption at-home, on-the-go or at-work: marking the first products to launch in multiple European markets since Coca-Cola acquired Costa Coffee last year.
Hard seltzers are out in force as the US and UK look forward to summer: while functional coffee and boxed cold brew tea are among the other innovations hitting shelves around the globe.
For many, alcohol-free beer or spirits doesn’t ‘feel’ quite right, according to YesMore account director Lolly Watkins. Does CBD have the potential to remedy this issue for consumers?
The Brewers Association (BA), which represents US independent brewers, has released its annual top 50 list according to craft beer sales volume: along with an overall top 50 brewers list.
A new sparkling water startup has hit the market in southern California. Gojai promises ‘clean, green, organic caffeine’ in every can, made with advanced reverse osmosis triple filtration.
Plant-based milk alternative brand Elmhurst 1925 had big plans for Natural Products Expo West before its postponement earlier this month. However, its oat-based single serves, lattes and creamers will still launch in the US on schedule.
Molson Coors is stacking its hard seltzer portfolio with the announcement of the Leinenkugel’s Spritzen. It claims to be the first to a new category, beer brewed with fruity seltzer.
Five weeks ahead of the start date, the Brewers Association has canceled the 2020 Craft Brewers Conference and World Beer Cup events, that were set to take place in San Antonio, Texas.
