A marriage between India Pale Ales (IPAs) and lager beer, India Pale Lagers (IPLs) have been a small sub-category of craft beer for the past 10-15 years. Often described as ‘strong, hoppy’ lagers, recent IPL launches are fighting for shelf space in the...
The cider industry is seeing record growth in the US, outpacing stagnant sales across general alcohol. It’s drawn in a gender-equal audience primarily made up of millennial consumers.
Pink drinks traditionally see a Valentine's Day surge: but the category is more than a one-day wonder. Pink gin is driving growth in the gin category; rosé wine is becoming a year-round favourite; and colourful cocktails are trending on Instagram....
Coca-Cola is launching its first new Coca-Cola trademark flavor innovations in a decade in the US this month: with Orange Vanilla Coke and Orange Vanilla Coke Zero Sugar.
Cannabis-infused beer alternatives from Two Roots Brewing Co. are coming to California dispensaries. The Two Roots brand debuted THC and CBD options last summer in Nevada, brewed as alcohol-stripped craft beer.
Beetroot, matcha, turmeric and charcoal are helping beverages burst into colour – all the more important as bright and beautiful photos of what we eat and drink continue to gain traction on social media channels. So how is social media shaping beverage...
Brooklyn Crafted (BC) has built its New York brand with its own spin on ginger ale, drawing on the gutsy flavors from its Chinese roots. It’s now exploring other exotic flavors with a new calamansi citrus drink.
Sparkling botanical blend Petal - a cross between herbal tea, soda and functional water - has reformulated its core line of drinks less than a year after launching in May 2018. The new recipe is sweetened with organic agave, rather than stevia.
Kombucha continues to grow in popularity, capitalizing on trends like fermentation and functional ingredients. It’s also branching out beyond the tea market and into alcohol with hard, beer-alternative options like Flying Embers.
Capitalizing on the popularity of the ‘new year, new me’ mentality that comes around each January, these six beverage launches feature functional ingredients, adhere to specific diets and set out to be a fresh, healthy addition to 2019.
Functional beverage launches were common in 2018, and their popularity is only expected to grow in 2019. At the Winter Fancy Food Show (WWFS) in San Francisco, small-scale brands showcased new drinks packed with functional ingredients like rose extract,...
Sustainability, veganism and health are three macro trends that will continue to shape the beverage market in 2019, says UK flavour and fragrance company Treatt. From fermentation to exotic flavours, it outlines five areas to watch in the coming year....
After announcing in September that the popular US-based coffee and donut chain would change its name from Dunkin’ Donuts to just Dunkin’, it’s officially launching the new brand identity in packaging and store design nationwide.
The past year has seen the continued growth of craft beer and craft spirits, an increased number of microbreweries, and a rise in experiential drinking. Now the alcohol industry looks ahead to 2019 and what to expect for US drink trends, flavors and regulations.
Butterfly pea flower tea, spicy flavors and the rise of CBD... what will 2019 look like for the beverage category? Imbibe sets out its predictions for the top trends in the beverage category next year.
