Fizzing-Up Carbonates

The AG Barr and Britvic marriage is now firmly on ice (Picture Credit: Mary Hutchinson/Flickr)

BREAKING NEWS

'Missed Opportunity'? Britvic rejects new AG Barr merger offer

By Ben BOUCKLEY

Britvic's decision to reject a revised merger offer by AG Barr is a 'missed opportunity' according to one City analyst, who nonetheless describes the move as an opportunistic gambit by an ambitious AG Barr management team.

Coca-Cola Life seeks 1+1=3 effect: Packaging guru

Coca-Cola Life seeks 1+1=3 effect: Packaging guru

By Ben BOUCKLEY

Packaging guru Andrew Streeter tells BeverageDaily.com that Coca-Cola Life’s use of the PlantBottle in tandem with stevia reflects a determined move to give the brand an ‘additional cutting edge’.

Kevin Klock: 'In the first couple of years, we didn’t spend anything on ads, it sold itself. And we didn’t want to pump it harder as we couldn’t produce it fast enough.'

Big interview: Kevin Klock, CEO Talking Rain (Sparkling ICE)

Talking Rain CEO: We can turn Sparkling ICE into a $1bn brand by 2018

By Elaine WATSON

Want to know what success looks like? Check out Sparkling ICE. In early 2010 it was generating $10m a year. This year, it’s on course to generate $350-400m and CEO Kevin Klock tells FoodNavigator-USA it could be a $1bn brand by 2018.

Stevia-sweetened Coke will shake up the cola market in Argentina, but could it spread elsewhere? (Picture Credit: El Emilio/Flickr)

BUT 'STEVIA DOES NOT WORK WELL IN COLAS': PepsiCo CEO WARNS

World’s first stevia-sweetened Coke hits Argentina

By Ben BOUCKLEY

The Coca-Cola Company announced yesterday that it plans to launch the first Coke sweetened with stevia, in a mid-calorie offering targeting the Argentinian market, despite PepsiCo’s recent insistence that the natural plant-derived sweetener ‘does not...

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