Dairy Drinks

Joint health, weight management and heart health claims will underpin the next generation of functional and healthy beverages, according to VIRUN CEO Philip Bromley

BEVERAGEDAILY.COM: FUNCTIONAL & HEALTHY BEVERAGES

Searching for the Holy Grail: Science-backed functional beverages

By Ben BOUCKLEY

Philip Bromley from US biotech firm VIRUN tells BeverageDaily.com that one form of the science ‘Holy Grail’ is a pill that gives you everything food does and more, without Oompa Loompa-style side-effects, but in the meantime there are science-backed functional...

‘US consumers will stop buying Coca-Cola’: 7 Key Trends report

‘US consumers will stop buying Coca-Cola’: 7 Key Trends report

By Ben BOUCKLEY

The US beverage industry must accept seven key changes in the near future, including a slump in traditional soda sales and touch sensitive labeling, according to a white paper penned by five analysts on behalf of the forthcoming Healthy Beverage Expo...

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