The effect of Zemea® USP-FCC propanediol on the flavor of various food and beverage products was studied. Testing was conducted on orange juice, cranberry juice, grapefruit juice, and other food products. Zemea® USP-FCC propanediol has the potential to provide reduced bitterness and enhanced sweetness in food and beverage products. In addition to this study, new data will be presented at BevTech in May 2017. Findings will be shared on the effect of Zemea® USP-FCC propanediol in a variety of model beverage systems.