Less is More: The Future of the Global Alcoholic Beverage Industry
Consumer attitudes towards alcohol are changing. With health and wellbeing becoming a higher priority, consumers across the world are seeking out products to fit their changing lifestyle. Join Adam Fenton and Jenny Arthur from Leatherhead Food Research as they discuss changes in consumer attitudes and how industry needs to respond. This webinar pulls upon new data from Leatherhead’s recent global survey; exploring shifts in consumption and preferences for low/no alcohol beverages, new ingredients and what consumers want to see more of in the future.