Retail & Shopper Insights

US drinkers see the light

US drinkers see the light

US beer drinkers are turning away from standard and premium
domestic beers and towards light beer and imported brands,
according to a new report from Canadean. Low calorie light beer is
now the biggest segment of the market, with...

Trying to lift spirits

Trying to lift spirits

Kyndal Spirits - or Whyte and Mackay as the company will now be
known - is to invest £50m in supporting its core brands after
growing criticism of its policies. But is the investment, announced
earlier today by chairman Vivian Imerman,...

Beer: reasons for cheer

Beer: reasons for cheer

A new report into New Zealand beer reveals that after years of
stagnation and decline, the industry is beginning to achieve
growth. The report describes a rise of almost three per cent in
volume as a psychological threshold for the...

Growth brewing

Growth brewing

Russia is now the world's fifth largest beer market, but with per
capita consumption less than half that of more mature markets in
the west, there is still considerable room for growth.

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