Leading Brands, the Canadian beverage manufacturer and distributor,
has begun shipments of its new "optimised performance
beverage" TREK after an extremely positive reaction from
distributors involved in earlier trials.
In an interview with French daily Les Echos on Tuesday,
Franck Riboud, CEO of Groupe Danone, quickly denied accusations
that developments with Coca-Cola were a sign of Danone's defeat in
the US water market.
British company Thermotic Developments (TDL) looks set to trigger a
burgeoning market for self-heating cans. Co-developed over a period
of five years using the scientific resources of the University of
Southampton, the can was recently...
Gatorade, the sports drink brand owned by PepsiCo, has confirmed
that it will not renew its sponsorship of the US-based NASCAR car
racing event, and that it will focus instead on stock car racing
drivers and races.
US industrial packaging company Greif Bros. said this week a new
range of water bottles, manufactured in the United Kingdom, should
help spring water producers to more effectively transport filled
containers and offer better protection...