PepsiCo’s Pepsi Café – which ‘blends the taste of deep flavorful coffee with the refreshing crisp taste of a Pepsi cola – aims to tap into consumers’ demand for pick-me-up energy in 2020.
Nielsen’s annual Top 25 Breakthrough Innovation awards whittled down 45,000 CPG products and singled out five US beverages. Products from PepsiCo and Coca-Cola were among those gaining top honors; alongside hard seltzer success story White Claw.
PepsiCo has launched its second PepsiCo Greenhouse accelerator program in North America: calling for applications from start-ups which are at the forefront of transformative trends.
The three beverage companies have partnered with World Wildlife Fund, The Recycling Partnership and Closed Loop Partners on the Every Bottle Back initiative, announced this week in Washington DC.
From SodaStream to Starbucks: PepsiCo on building a power portfolio
It’s the key question for any company: What do consumers want? While health and wellness is an obvious trend, consumer demands are broader and more complex than that, according to PepsiCo’s CEO.
Beverage and snack giant PepsiCo says it can avoid the use of 67 billion plastic bottles through 2025, thanks to the expansion of its SodaStream business. Meanwhile, its wider ‘Beyond the Bottle’ strategy is looking at other ways it can move away from...
While soda may have dominated shelves in the 1990s, today’s shoppers are seeking increasingly sophisticated functional beverages. Data company Kantar has analyzed consumer behavior in a new report that highlights the last three decades in the US beverage...
Convenience store and gas station shopping habits for US consumers are analysed in GasBuddy’s 2019 C-Store Beverage Study, showing more impulse buys and higher demand for bottled water.
PepsiCo has been upping its game in the water category, notably with premium lifestyle brand LIFEWTR, the ‘fun, playful’ brand bubly, and the acquisition of SodaStream. And there’s big opportunity to grow in the category, says PepsiCo.
With Coca-Cola Energy now rolling out across the world, will PepsiCo counterattack with a Pepsi Energy launch, or does it have a different take on the energy category to its biggest rival?
Coca-Cola maintains its position as the most valuable soft drink brand, with the revival of Diet Coke helping protect the brand in an increasingly challenging market, according to Brand Finance.
From consumer digital engagement to reverse writing on packaging which appears left to right on selfies, Christopher Houghton, brand innovation and packaging, Cambridge Design Partnership (CDP) highlights the five areas to ensure ‘Context is King’.
PepsiCo Latin America is launching its 'Recycling with Purpose' program by rolling out Ecoins in Peru, a virtual currency that offers consumers discounts for recyclable waste.
PepsiCo has patented a process to co-ferment oats and dairy milk, creating a drinkable or spoonable product with "unique" metabolites and a versatile taste profile.
PepsiCo, Keurig Dr Pepper (KDP) and other major soda brands are still learning to grapple with the health and wellness wave that’s causing consumers to drop their sugary drinks for something ‘better-for-you’. Executives spoke at the 2019 Beverage Forum...
While the sugar-free kids’ beverage company Hapi Drinks was the only one of the 10 startups in PepsiCo’s Nutrition Greenhouse North American’s inaugural class to receive the coveted $100,000 grant awarded by the accelerator, all of the participants –...
PepsiCo is launching a new hydration platform: eyeing up rising demand for customizable, healthier options while developing ways to deliver beverages without single-use plastic bottles.
De-cocainized coca leaf extract makes diet cola sodas taste better, according to a patent, and the scientist behind it is promising "a revolution in soda beverages that benefits the people of South America, not anonymous multinationals".
PepsiCo boasts 22 billion-dollar brands, with its portfolio including flagship drinks Pepsi, Gatorade and Tropicana. But what’s next? Having taken over the reins as CEO from Indra Nooyi in October, Ramon Laguarta sets out his strategic vision of what...
PepsiCo’s Mountain Dew brand has launched Mtn Dew Amp Game Fuel in the US: a line of drinks designed by video gamers and optimized for ‘an enhanced gaming experience’ with features such as a no-slip grip, resealable lid, and ingredients for alertness.
PepsiCo revealed today (28 November) that it will trial the introduction of traffic light nutritional labelling, already implemented in the UK and Ireland, across other European markets after it suspended its involvement in the Evolved Nutrition Label...
PepsiCo’s popular snack and breakfast brand Quaker Oats is bringing its namesake to the plant game with a new line of oat-based drinks, launching early in 2019.
Chinese spirits company Kweichow Moutai has taken second place in the 2018 FutureBrand Index – an index that looks at the 'futureproof factor' of the world's top companies.
PepsiCo has increased its presence in the bottled water category – the #1 beverage product in the US by volume – with sparkling water bubly and lifestyle brand Lifewtr. And PepsiCo says its wider beverage portfolio is also 'well positioned to compete...
Indra K. Nooyi served her last day as PepsiCo CEO yesterday, ending her 12 year tenure in the role and 24 years as a PepsiCo executive. Speaking in yesterday’s earnings call for PepsiCo’s Q3 2018 results, she highlighted ‘enormous’ potential for the company...
Indra Nooyi stepped down from her role as PepsiCo CEO yesterday, ending 12 years in the role and 24 years as a PepsiCo executive. Here, she outlines five lessons she’s learned from her tenure.
Indian juice company finds right formula as brands jockey to differentiate
“One rainy day, an August afternoon, when you had just come home from school, completely drenched. Tearing a page from your math notebook, you ran outside to make a tiny boat and launch it into the biggest puddle you could find! Mom would then call your...
Drinkfinity – PepsiCo’s vessel and pod beverage system – has entered the coffee category with the launch of two Americano pods: offering ‘an entirely new iced coffee experience’.
The American Beverage Association (ABA) has appointed Katherine Lugar as CEO and president, effective later this year. She will replace Susan K. Neely, who served in the role for 13 years.
The European Bank for Reconstruction and Development (EBRD) is providing Egyptian dairy and juice producer, the International Company for Agricultural Industries Projects, S.A.E (Beyti), with a $44m loan.
Gatorade Zero – PepsiCo’s sugar free version of Gatorade – is 'off to a great start', according to PepsiCo CEO Indra Nooyi; highlighting trademark Gatorade as a stronghold in PepsiCo’s North American Beverages Unit.
After helping 2017's winners generate growth worth €10 million, PepsiCo's accelerator programme Nutrition Greenhouse is looking for 10 more start-ups for the 2018 round.
Britvic, Danone, Coca-Cola, Nestlé and PepsiCo are among more than 40 businesses that have pledged to reduce plastic packaging waste in the UK by 2025.
Australia's Bundaberg Brewed Drinks has entered a distribution partnership with PepsiCo, bringing its craft sodas to more than 400,000 US stores, restaurants, and bars later this month.