Energy drinks push their way to the front of PepsiCo's portfolio as
the Gatorade brand drives forward third quarter sales alongside
more growth from diet and non-carbonated drinks, leaving fizzy cola
festering on the shelf.
Consumer health trends and political pressure have pushed America's
soft drinks industry to ban fizzy sodas from elementary schools,
and radically reduce their presence in others, in favour of juice,
water and energy products.
French food and drink giant, Groupe Danone, has acknowledged US
PepsiCo's denial of takeover plans, as the French government
threatens to do everything in its power to stop such a bid from
ever taking place, writes Claire Johnston.
US-based PepsiCo has engaged investment banks Morgan Stanley and
UBS to advise on a possible takeover of Danone, the French bottled
water, yoghurt and biscuits group, according to a report today
inthe Financial Times.
Global beverage giant PepsiCo, aiming to push diet drinks to
appease calorie-conscious consumers, will follow arch-rival
Coca-Cola by re-launching its Pepsi One brand with Tate &
Lyle's Splenda sweetener, reports Chris Mercer.
PepsiCo has become the latest company to bow to pressure on the
food industry from the rising tide of obesity, introducing
voluntary restrictions on its advertising to children, according to
an article in today's London-based...
PepsiCo is rolling out its Smart Spot symbol in Canada to help
consumers identify brands that can contribute to healthier
lifestyles. It will appear on an estimated 5 billion servings of
foods and beverages this year.
Soft drink and snack maker PepsiCo might not spring immediately to
mind when thinking about healthy food products, but the US company
clearly believes it has a role to play in this fast-growing market
- and has added a new logo to...