Moody’s Investor Service believes Coke is better placed than PepsiCo and Dr Pepper Snapple to ride out the US diet soda storm, due to its strong position in international markets where the category is growing.
ANALYSTS WARN DR PEPPER NEEDS 'CATALYSTS' TO DRIVE TOP-LINE GROWTH
Financial analyst Bonnie Herzog says she believes 2015 will be a ‘critical tipping point year’ for carbonated soft drinks brands to prove their ability to cut costs, boost marketing spend and efficacy to reverse negative trends.
Coke's ‘savvy’ pricing strategy has helped it take share from Dr Pepper Snapple and PepsiCo in 2014 to date but analysts warn the policy may not be in the brand’s best long-term interest amidst worry about CSDs.
'WE'LL NEVER GIVE UP ON HAWAIIAN PUNCH' - CEO LARRY YOUNG ROARS
Dr Pepper Snapple (DPS) will trial stevia sweetened versions of flag sodas Dr Pepper, 7-UP and Canada Dry in the US this year in a bold move one analyst says is a ‘litmus test’ for the future success of all-natural sodas.
First the report, now the class action lawsuits: PepsiCo and Goya Foods - who were both cited in a recent report from product testing firm Consumer Reports about allegedly “concerning” 4-MEI levels in soft drinks - have been targeted in lawsuits filed...
'Energy is what the younger consumer identifies with': Retailer
The FDA says it has “no reason to believe” that 4-MeI - an impurity generated during the manufacture of caramel colors III and IV - poses a health risk at current dosage levels, but says it is reviewing new data to determine whether it needs to revise...