Amber Beverage Group: Commercial Director for North America

Amber Beverage Group has appointed Jessica Lanzon as Commercial Director for North America. She reports to Pepijn Janssens, ABG Managing Director US, and is working close with the ABG Strategic Marketing Department, as well as the Group’s sales and distribution partners across the region.

Lanzon is based in New York City and has been appointed to develop opportunities for the company’s owned core brands, in particular Rooster Rojo Tequila, KAH Tequila, Moskovskaya Vodka, Riga Black Balsam, and others. Previously, she worked at Lobos 1707 Tequila as Regional Sales Director.

Amber Beverage Group produces, bottles, markets, distributes, exports, and retails a range of beverages of which it owns more than 100 and is responsible for marketing and distributing 1,300 third-party drinks brands, spanning everything from premium vodka and sparkling wines to speciality Mexican tequilas and Irish whiskey.

The company operates in nearly 20 countries as well as the USA and Canada, including Austria, Australia, the Baltic States, Germany, Ireland, Mexico, and the UK.