Mondi's alternative to plastic shrink wrap
Packaging and paper company Mondi launched Hug&Hold, a recyclable, paper-based solution to replace plastic shrink wrap for PET bottle bundle packs.
Hug&Hold comprises two elements that provide secure and safe transportation as well as stacking of bundles of bottled drinks. The first element is a patent-pending sleeve made of 100% kraft paper that wraps around the bottles to hold them securely. Made from Advantage SpringPack Plus, it offers high tensile strength and can withstand enough weight to strap and stabilise the bottles during transportation. The second element is a corrugated clip which holds the bottles around the neck. An optional integrated handle means a bundle of bottles can be carried and transported easily. Simple separation of single bottles from the pack by the consumer or retail staff adds to the convenience of the design.
Hug&Hold is made from renewable and fully recyclable materials, suitable for existing paper waste streams throughout Europe. The team worked with Krones to ensure Hug&Hold can pack bottles in a fully automated process with the latest Krones’ machines. Krones further offers options to upgrade its existing machinery enabling an easy switch to Hug&Hold as a sustainable alternative.