SVZ pledges 100% sustainable sourcing by 2030 in juice covenant

By Rachel Arthur contact

- Last updated on GMT

SVZ 100% sustainable sourcing juice by 2030
Fruit and vegetable ingredients supplier SVZ has joined the Sustainable Juice Covenant, committing to 100% sustainable sourcing by 2030.

Ahead of this, SVZ aims to reach 75% sustainable sourcing by 2025.

The Sustainable Juice Covenant is a global initiative that aims to make the sourcing, production and trade of fruit and vegetable-derived juices, purees and concentrates completely sustainable by 2030.

Other members of the covenant group include Frutco AG, Firmenich, AIJN, Doehler, FrieslandCampina, Refresco V&K Pineapple Canning, the Rainforest Alliance, and Verbruggen Juice Trading.

Whole supply chain needs collaboration

The covenant is co-ordinated by IDH, the Sustainable Trade Initiative; and supported by AIJN, the European Fruit Juice Association.

Jobien Laurijssen, sustainability manager at SVZ, said:  “In order to achieve the formal targets outlined, we have already invested heavily in additional resources within our sustainability and agronomy teams. However, this is not something we can do alone and driving sustainability through the whole supply chain needs collaboration.

“Through this commitment, we aim to support our customers in their sustainability targets while also creating stability for our growers and setting up long-term projects that can make a real difference.”

SVZ’s existing sustainability projects include promoting best practice among 3,000 farmers and water management initiatives. SVZ is also a member of the SAI Platform and Sedex, and has achieved a gold EcoVadis ranking.

Related topics: Ingredients, Juice Drinks, Sustainability

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