Soft Drinks & Water

PepsiCo launches flavor-forward bubly burst

PepsiCo expands bubly brand with new flavor-forward bubly burst

By Rachel Arthur

On a trajectory to become one of PepsiCo’s next billion-dollar brands, bubly has been making a splash as a fun-loving sparkling water brand. New launch bubly burst is set to expand the brand’s appeal by tapping into a market of consumers looking for stronger...

Source: Getty/Holly Wilmeth

Smoove's prebiotic beverages place African culture in the spotlight

By Deniz Ataman

Tapping into the multi-billion dollar functional beverage market, Smoove’s RTD prebiotic juice is a cultural nod to African representation through indigenous and traditional ingredients, like tropical almond, tamarind and African cherry, while responding...

Ireland's DRS comes into effect this month. Pic: getty/vejaa

Ireland introduces Deposit Return Scheme

By Rachel Arthur

Ireland’s Deposit Return Scheme (DRS) – a nationwide money-back initiative for plastic bottles and aluminum cans – launches this month in a bid to improve recycling rates.

According to Unleashed, inflationary pressures have had a greater impact on food than beverage. Image Source: andresr/Getty Images

Why has beverage weathered inflation better than food?

By Augustus Bambridge-Sutton

Inflation in recent years has impacted nearly everyone, with rising prices putting a strain on the cost of living. However, according to a new report, food is being hit harder than most sectors, at least in the UK, while beverage seems to have escaped...

A range of fruits can be used as the basis for sweeteners. Image Source: John Wang/Getty Images

Health and taste from fruit-based sweeteners

By Augustus Bambridge-Sutton

Fruit has been used for sweetness in Europe since before we even knew about refined sugar. It’s still in widespread use as the basis for sweeteners.

Follow us

Products

View more

Webinars