SUBSCRIBE

Breaking News on Beverage Technology & Markets

Sectors > Dairy Drinks

Arla Foods Ingredients launches new whey solution for RTD products

Post a comment

By Jim Cornall+

09-Nov-2016

Arla Food Ingredients has launched a new ingredient solution, Nutrilac WheyHi, for high-protein RTD beverages. Pic: ©Arla Food Ingredients
Arla Food Ingredients has launched a new ingredient solution, Nutrilac WheyHi, for high-protein RTD beverages. Pic: ©Arla Food Ingredients

Arla Food Ingredients says that, with sales of RTD beverages growing, dairy processors and soft drinks manufacturers can exploit the potential of high-protein RTD beverages with its new ingredient solution, Nutrilac WheyHi.

Arla Food Ingredients notes that key segments in RTD include sports nutrition drinks, iced tea and coffee and fruit smoothies – the market for sports and energy drinks alone was worth more than $50bn in 2014.

Sales of RTD tea and coffee, meanwhile, are expected to reach $125bn by 2017, representing an annual growth rate of 10.9% between 2012 and 2017, according to MarketsandMarkets research.

Reduced risk of fouling

In many countries, the RTD market is dominated by long shelf life drinks made using UHT processes.

Previously, it was difficult for manufacturers to add whey protein to such products without the risk of fouling, something that Arla Food ingredients says is significantly reduced by WheyHi.

With the new product, companies can create long-life sports nutrition drinks, tea and coffee beverages, and smoothies in which 40% of the protein comes from whey.

WheyHi is suitable for high temperature applications that use both direct and indirect UHT treatment, without compromising on processing capacity.

In addition, it can be used to create several different types of products, which the company says simplifies inventory.

To be showcased at exhibition

WheyHi has been launched as part of Arla Foods Ingredients’ latest marketing campaign, ‘Whey Better Protein.’

Arla Foods Ingredients will showcase WheyHi at this year’s Health Ingredients Europe exhibition in Frankfurt from November 29 to December 1, 2016.

Post a comment

Comment title *
Your comment *
Your name *
Your email *

We will not publish your email on the site

I agree to Terms and Conditions

These comments have not been moderated. You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment. Any comment that violates these terms may be removed in its entirety as we do not edit comments. If you wish to complain about a comment please use the "REPORT ABUSE" button or contact the editors.

Key Industry Events

 

Access all events listing

Our events, Shows & Conferences...

Products