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2011's beverage blockbusters: the news that filled our cup this year
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Perhaps they don't have precisely the effect pictured, but research from Zenith International in January suggested that the global market for relaxation drinks (and alertness products) had passed the $500m mark, with the US by far the biggest market, especially given regulatory hurdles in the EU. (Image Copyright: Garry Knight). |
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We review the beverage thrills, and spills, of 2011, and raise a Christmas glass to a year that saw legal dogfights, giant steps forward in interactive packaging technology and a change of slogan for Carlsberg, never traditionally known for its modesty...
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