SUBSCRIBE

Breaking News on Beverage Technology & Markets

News > Manufacturers

Read more breaking news

 

 
NEW PRODUCT GALLERY: SIX HEINEKEN 2014 INNOVATIONS

‘We’re less afraid of failure!’ Heineken exec on UK innovation

By Ben Bouckley+

20-Aug-2014
Last updated on 20-Aug-2014 at 16:30 GMT2014-08-20T16:30:12Z

Heineken UK marketing director Jacco van der Linden insists the company has changed its culture to be less afraid of failure and more realistic in its volume and value expectations for new brands.

All Galleries

Crown celebrates SG50 with metal can packaging designs

Crown celebrates Singapore’s 50th birthday with metal can packaging designs

Crown Holdings has been supporting local and international brands with packaging designs to mark Singapore’s 50th birthday...

New beverages: Soylent 2.0, Bai Antiwater, FATwater, tea lattes

New beverages gallery: From Soylent 2.0 to Bai Antiwater, FATwater, and tea lattes

From caffeine-free energy drinks and 'coffeehouse style' tea lattes to chia and greens drinks and ready-to-drink Soylent,...

 Diageo 2015

Diageo 2015: Where is Guinness growing, what’s next for Mexico, and rising star Orijin

Diageo CEO Ivan Menezes says he has confidence in what the alcoholic beverage giant can achieve in...

Cocktail mixers from fruity to bitter showcase at Summer Fancy Foods

Cocktail mixers from fruity to bitter showcase at Summer Fancy Foods

As craft cocktails grow in popularity, so too are bars’ and consumers’ shopping lists to include a...

Inaugural Sleeve Label Awards 2015

Eye-popping designs as Smirnoff, Gatorade & Minute Maid win prizes for their bottle packaging

Smirnoff, Gatorade and Minute Maid have been recognised in the inaugural AWA Alexander Watson Associates Sleeve Label...

Key Industry Events