Breaking News on Beverage Technology & Markets

News > Manufacturers

Starbucks tests new ‘Evolution Fresh Cold-Pressed Juice Smoothie inspired by Dannon’ in San Jose & St Louis

Post a comment

By Elaine Watson+

24-Jun-2014
Last updated the 24-Jun-2014 at 15:07 GMT

Starbucks tests new ‘Evolution Fresh Cold-Pressed Juice Smoothie inspired by Dannon’ in San Jose & St Louis

Starbucks-owned brand Evolution Fresh is test marketing a new range of co-branded smoothies made with cold pressed, high pressure processed juice and Dannon Greek yogurt in 200 Starbucks stores in San Jose and St Louis.

Michael Neuwirth, senior director of public relations at Dannon, told FoodNavigator-USA: “Our partnership began last year with Dannon Greek yogurt being supplied to Starbucks for their existing parfait, and beginning June 24 Starbucks will pilot an Evolution Fresh smoothie test with Dannon Greek yogurt in nearly 200 Starbucks stores in San Jose and St. Louis. 

“These smoothies will be branded Evolution Fresh Cold-Pressed Juice Smoothie inspired by Dannon. We are also planning for the coordinated national launch of Evolution Fresh Inspired by Dannon packaged line in 2015 in both Starbucks and grocery channels nationwide.”

The first products to hit stores are:

•             Sweet Greens: A fruit and vegetable-based cold-pressed juice smoothie with a hint of mango and banana

•             Strawberry: A cold-pressed juice smoothie with a hint of apple and banana

•             Mango Carrot: A fruit and vegetable-based cold-pressed juice smoothie with a hint of pineapple

The 16oz smoothies, which contain no artificial colors or flavors, have between 170 and 230 calories.

Post a comment

Comment title *
Your comment *
Your name *
Your email *

We will not publish your email on the site

I agree to Terms and Conditions

These comments have not been moderated. You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment. Any comment that violates these terms may be removed in its entirety as we do not edit comments. If you wish to complain about a comment please use the "REPORT ABUSE" button or contact the editors.

Key Industry Events

 

Access all events listing

Our events, Events from partners...