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Irn-Bru maker reports strong quarterly sales

24-May-2011

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AG Barr, the Scottish manufacturer of Irn-Bru, has reported a 6.3 per cent increase in sales revenue in the latest quarter despite higher promotion spending from rivals.

The growth on the top line for the three months to 14 May came on the back of an 18 per cent increase in 2010. AG Barr said the performance is particularly strong given this tough comparison and increased promotional work by competitors this year.

 

Looking ahead to the rest of the year, the company is confident that it can meet its growth expectations.

 

“The combination of good sales momentum, stable margins and strong growth plans at this early stage of the year, give us confidence that we will continue to deliver good growth in line with our expectations, despite the increasingly competitive market place we operate in.”

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