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Growth in Asia boosts Heineken's global volumes

By Rachel Arthur+

26-Oct-2016
Last updated on 26-Oct-2016 at 12:53 GMT2016-10-26T12:53:32Z

A Heineken beer garden in Bangkok. Pic:iStock/KreangchaiRungfamai
A Heineken beer garden in Bangkok. Pic:iStock/KreangchaiRungfamai

Heineken highlights Q3 volume growth in Asia Pacific in an update this morning, with particularly strong growth in Vietnam thanks to Tiger beer.

Organic consolidated beer volume growth of 15.1% across Asia Pacific was also driven by double digit volume growth in Cambodia for the quarter. Year-to-date growth was 17.9%.

Volume growth across the global beer business was 2%.

Asia Pacific market

Asia Pacific markets have demonstrated ‘impressive growth’ over the past five years and is expected to grow at a CAGR of 5% between 2014 and 2020, according to Transparency Market Research.

Heineken has a presence in 19 countries in the region, with more than 50 brands and 45 breweries. Its brands include Tiger, Kingfisher and Bintang.

In the Q3 update Heineken (now the second largest brewer in the world after the AB InBev and SABMiller merger) highlighted growth in Vietnam, Cambodia, Indonesia and China.

In Indonesia, the strong growth of low and non-alcoholic brands has been important, driving volume up mid-single digit.

In China volumes were up mid-single digit led by the Heineken brand.

Global picture

Heineken reported consolidated beer volume growth of 2% organically across its global business with the Americas, Asia Pacific and Europe offset by weaker volume in Africa Middle East & Eastern Europe.

Heineken volume in the premium segment was up 3.5%.

In Africa Middle East & Eastern Europe, organic consolidated beer volumes declined 3.6%. Weak volume trends were seen in Russia, Egypt and the DRC, which more than offset growth in Nigeria, Ethiopia and Algeria.

In the US, volume declined slightly, while in Europe volumes increased 0.6%.

CEO Jean-François van Boxmeer will be nominated for re-appointment at the 2017 AGM.

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